What NewBeauty Readers Couldn’t Stop Buying in September

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What NewBeauty Readers Couldn’t Stop Buying in September featured image
Nutrafol / Jones Road Beauty

If it seems like everyone is resetting their beauty routines for fall, that’s because they are. Case in point: The top 10 products NewBeauty readers bought most in September. On the list is a rejuvenating exosome serum (highly recommended by a top plastic surgeon), a celebrity-approved three-minute red light therapy treatment that depuffs and sculpts (and is under $200!), Jones Road Beauty‘s new lipstick that is the most comfortable wear ever and so much more. Read on to discover more of what was on real shoppers’ most-wanted list last month.

1 / 10

Augustinus Bader The Elixir ($550)

For the second straight month in a row, Augustinus Bader’s The Elixir makes the top 10. It’s Augustinus Bader’s most concentrated product to date, combining its famous Advanced TFC8® technology with an Exclusive Phyto-Peptidic Concentrate. The result? A liquid silk serum that efficiently delivers active ingredients precisely to aging skin cells for visibly rejuvenated, healthier skin. It’s also one of plastic surgeons’ favorite new skin-care products of the year.

augustinusbader-elixir
2 / 10

Medik8 Crystal Retinal 1 Serum ($55)

We asked hundreds of NewBeauty readers* to name their favorite skin-care products and Medik8’s Crystal Retinal 1 Serum rose straight to the top. The U.K.’s number-one retinol smoothes wrinkles, brightens dark spots, decongests pores and firm skin without irritation. reports our editor. “The secret lies in Medik8’s use of retinaldehyde, a next-gen form of vitamin A that the brand notes works up to 11 times faster than traditional retinol.”

MEDIK8 crystal retinol 1
3 / 10

Dermalogica Phyto Nature Lifting Eye Cream ($118)

This year’s NewBeauty Awards winner for Best Firming Eye Cream works on both the entire undereye area and the upper eyelids by utilizing peptides and potent botanicals to address fine lines, wrinkles, dryness and loss of elasticity.

PHYTO NATURE LIFTING EYE CREAM
4 / 10

Laduora Lumeo SkinLift 4D Current™ Red Light Therapy Kit ($190)

Jenna Ortega can thank her sculpted cheekbones at the Emmy Awards to Laduora’s Lumeo SkinLift 4D Current™ Red Light Therapy Kit. Ortega’s red carpet makeup artist Mélanie Inglessis raves, “It is a three-minute routine and I see a difference straight away,” and “I use it under the eyes to depuff. I use it to lift the cheekbones and to contour the neckline and the jawline.”

Laduora red light therapy kit
5 / 10

Jones Road Beauty The Classic Lip ($30)

“If you’ve ever found lipsticks too dry or uncomfortable, then The Classic Lip is for you,” says our editor of Jones Road Beauty’s latest launch. “Peptides and vitamin E ensure lips stay smooth and hydrated during wear. The creamy formula is especially great for mature lips as it glides on without creasing or feathering.”

Jones Road the Classic Lip in Wine
6 / 10

Lancôme Idôle Café Crush Nude Eyeshadow Palette ($59)

Another repeat on the top 10 list is Lancôme’s Idôle Café Crush Nude Eyeshadow Palette, a seriously stunning eyeshadow palette. Designed in collaboration with Sheika Daley—one of Zendaya’s go-to makeup artists—the 12-color palette features mattes and glitters in warm and cool tones to create any look, for any occasion.

Lancôme Idôle Café Crush Nude Eyeshadow Palette
7 / 10

Zo Skin Health Daily Sheer Broad-Spectrum SPF 50 ($70)

A sunscreen you’ll actually wear after a cosmetic treatment is a non-negotiable to protecting, repairing and rejuvenating post-procedure skin. Montclair, NJ dermatologist Jeanine B. Downie, MD says Zo Skin Health Daily Sheer Broad-Spectrum SPF 50 is one of “the products [she’d] would pack in an in-office skin treatment survival kit.”

zo skin health
8 / 10

Nutrafol Root Purifier Shampoo ($44)

Nutrafol’s Root Purifier Shampoo “clarifies without stripping, and is formulated with a host of ingredients to strengthen the scalp barrier and support your microbiome,” our editor explains; naming it a hair growth shampoo that “actually works.”

nutrafol root purifier shampoo
9 / 10

La Roche-Posay Lipikar Urea 10% Roughness Smoothing Lotion ($23)

“Mature skin tends to need both hydration and smoothing,” says Austin, TX dermatologist Hallie McDonald, MD, “and that’s where urea comes in.” Dr. McDonald and Monroe, LA, dermatologist Janine Hopkins, MD reccommend the La Roche-Posay Lipikar line. Dr. Hopkins says this lotion, designed for dry skin, is one of her favorites. It contains urea, shea butter and allantoin, which help soften and smooth rough and bumpy skin.

 

la roche-posay lipikar urea lotion
10 / 10

Paula’s Choice CLINICAL 20% Niacinamide Treatment ($55)

“This highly concentrated formula features a first-of-its-kind 20-percent dose of niacinamide (vitamin B3), designed to penetrate the skin’s surface and dramatically improve the look of stretched pores, rough bumps and blotchy, red tone,” says our editor of Paula’s Choice potent niacinamide serum. One NewBeauty went further: ““This is without a doubt the best product I’ve ever used. It has calmed my face so much. The redness is pretty much gone. My pores and skin texture are vastly improved as well. Please don’t ever discontinue this product. It’s the best.”

Paula's Choice CLINICAL Niacinamide 20% Treatment

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