Selena Gomez and Rare Beauty have put an exciting spin on the food and beauty collaboration. Over the past year, we’ve seen plenty of sweet collaborations from Dunkin and Native to Magnolia Bakery and Glossier. However, Gomez and Rare just changed the game with a spicy collab.
Rare Beauty just announced a Tajín Cheek & Lip Set ($30) with gorgeous colors that give a nod to a Gomez favorite. “I grew up with Tajín because of my family and still use it on everything, so one could say this collab has been years in the making,” wrote Gomez on an Instagram post.
The limited edition duo features Soft Pinch Liquid Blush in Chamoy, a deep red brown, and Positive Light Luminizing Lip Gloss in Clásico, a rich terracotta with copper and gold shimmer. The warm, spicy shades are perfect for the fall-to-summer transition, so be sure to grab them before they’re gone.
“This collab is a celebration of what makes us unique—our culture, our energy, and the moments that bring us together,” writes Gomez. “Just like Tajín, these shades bring boldness, warmth, and a spark of joy to every occasion.”
