Whether she’s behind the DJ booth at a Miami club, prepping her dance moves for the upcoming season of Dancing With the Stars or on the sidelines watching her boo play for the Miami Dolphins, we can always count on Alix Earle for an effortlessly radiant beat. While the New Jersey-born influencer is unafraid to bare her natural skin and get real about her struggles with acne in the process, she’s also a master at a confidence-boosting makeup routine, and her endless GRWM videos from over the years have included an array of fan-favorite products, including this lineup of Tower 28 staples, all under $30.
Alix Earle’s Must-Have Beauty Products from Tower 28
A fellow acne girlie like so many of us—myself included—Earle makes sure she keeps bacteria-banishing products on her at all times, especially when she’s traveling. During a lengthy, 24-hour travel day vlog, the influencer was seen spritzing on some of Tower 28’s SOS Daily Rescue Facial Spray ($28) mid-flight—a great choice for treating the skin with hypochlorous acid to keep breakouts at bay no matter where you are.
When she’s feeling up for a glam moment, Earle is known for her radiant complexion and perfectly pouty lips. In countless GRWM videos like the one below, Earle is seen swiping on Tower 28’s Swipe All-Over Hydrating Serum Concealer ($22) to spot treat redness and blemishes, and the product’s hyaluronic acid- and lysine-infused formula helps ensure a soft, hydrated, glowing finish every time. Always one for a good sculpt and contour, Earle often reaches for Tower 28’s Sculptino Soft Matte Cream Contour + Bronzer ($20) for dimension and warmth. Her final budget-friendly Tower 28 staple is another fan-favorite: the OneLiner Lip Liner ($15), which she says is “very great,” and loves for its easy-glide application and long wear.
